True Marketing Automation, No Monkey Business

Feature Comparison


Sugar Market Mailchimp
Trigger-Based Nurtures Not Offered
Multi-Step Nurtures Not Offered
CRM Integrations 7 Leading CRMs 2 Leading CRMs
Website Visitor Tracking Not Offered
Account-Based Tracking Not Offered
Custom Domains $99/year
Social Media Management Not Offered
Lead Routing with Alerts Not Offered
Reporting Capabilities Advanced Analytics “Basic” Reports
Dedicated Support Plan-Based

The Sugar Market Difference
63% of companies outgrowing their competitors are using automation. A full-featured marketing automation platform can save you time, help you understand high-performing campaigns, and drive more qualified leads for your sales team. Sugar Market will not only scale with your business, but will also help you adopt best practices and provide ongoing guidance and customer support. Your email marketing tool can’t do all of that.

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  • Unlimited Support
  • Unlimited # of Users
  • Native CRM Integrations
  • Low Total Cost of Ownership

    Pop! Promos Testimonial | Mailchimp Alternatives
    With our business growing at an accelerated pace, we knew we needed more than email marketing but we weren’t exactly sure what that ‘more’ was…Without much marketing automation experience under our belts, we knew right away that Sugar Market was truly interested in helping us succeed with this new technology.

    – Erin Reilly, Founder and CEO, Pop! Promos
    From Mailchimp to Marketing Automation
    in 4 Simple Steps

    Discovery & Kickoff

    We take the time to understand your integration goals and timeframe, then prepare a customized plan to ensure you have a smooth transition between marketing automation platforms.

    Technical Set-Up & Integration

    We will bring in an expert to guide you through technical setup and synchronization with your existing CRM, so you can focus on your marketing efforts.

    Transition Materials

    We’ll work together during your implementation to transition your desired materials – including forms, email templates, landing pages, lead scoring, list segmentations and nurture campaigns.

    Ready to Roll!

    As your team begins focusing on creating and monitoring campaigns, our support team will continue to function as an extension of your team whenever questions arise.

    Frequently Asked Questions

    How do I know it’s time to transition to a true marketing automation platform?

    If you’re having any doubts about your current solution, take a look at these 5 key triggers that signify finding a Mailchimp alternative is the right decision for you.

    What is my transition timeline?

    We recommend that companies begin the transition process at least 2 months prior to the current email marketing contract expiring. This provides ample time to ensure proper technical setup and the replication of needed templates and campaigns. While a transition to Sugar Market can be faster if necessary, the 2-month overlap allows customers to ensure no down time.

    Will Sugar Market natively integrate with my current CRM?

    Salesfusion’s marketing automation platform natively integrates with several major CRM platforms including: Bullhorn, Infor, Netsuite, Microsoft Dynamics, Sage, Salesforce and SugarCRM. Visit our CRM integration page to learn more.

    Since I’m not new to the concept of marketing automation, how much training will I need once we make the switch?

    If you are managing the Sugar Market platform on your own, you will receive 4-6 weeks of training that will begin during the transition phase.

    What are my options if I don’t have time to learn a new marketing automation platform?

    For marketers wanting to take a ‘Do It For Me’ approach to their new marketing automation platform, Sugar Market’s Software WITH a Service allows our marketing operations experts to handle the tactical campaign execution and reporting, while the client focuses on program and content creation. Visit our Software With a Service page to learn more.

    How much will Sugar Market marketing automation platform cost me?

    Visit our marketing automation pricing page to learn more about our affordable and transparent pricing.
    Ditch the Monkey Business