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Feature Comparison


Sugar Market Eloqua
Price $950 $2,000
Contacts Included in Price 10,000 10,000
Marketing Users Unlimited 10
Email Marketing
Lead Nurturing
Event Management Not Available
Drag-and-Drop Landing Page Builder Not Available
Multiple Lead Scoring Profiles Not Available
Advanced Lead Routing Not Available
CRM Integrations 7 4
Contract Term 1 year 2-3 years
Unlimited Phone and Email Support Not Available

The Sugar Market Difference
If you’re looking for an Eloqua alternative because your current platform is expensive, too complex or lacks the support you need, Sugar Market is likely what you’re looking for. Our team of experts have performed hundreds of marketing automation platform transitions and have a program in place to assist you every step of the way.

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  • Unlimited Support
  • Unlimited # of Users
  • Native CRM Integrations
  • Low Total Cost of Ownership

    Marketo competitors
    In addition to an affordable, easy-to-use platform, Sugar Market set itself apart with a tailored and personalized approach that was not available from our previous provider.
    – Alison Pendergast, CMO, Acrobatiq
    Switch from Eloqua to Sugar Market
    in 4 Simple Steps

    Discovery & Kickoff

    We take the time to understand your integration goals and timeframe, then prepare a customized plan to ensure you have a smooth transition between marketing automation platforms.

    Technical Set-Up & Integration

    We will bring in an expert to guide you through technical setup and synchronization with your existing CRM, so you can focus on your marketing efforts.

    Transition Materials

    We’ll work together during your implementation to transition your desired materials – including forms, email templates, landing pages, lead scoring, list segmentations and nurture campaigns.

    Ready to Roll!

    As your team begins focusing on creating and monitoring campaigns, our support team will continue to function as an extension of your team whenever questions arise.

    Frequently Asked Questions

    How do I know it’s time to transition marketing automation platforms?

    If you’re having any doubts in your current solution, take a look at these 5 key triggers that signify finding a Eloqua alternative is the right decision for you.

    What is my transition timeline?

    We recommend that companies begin the transition process at least 2 months prior to the current MAP contract expiring. This provides ample time to ensure proper technical setup and the replication of needed templates and campaigns. While MAPs can be transitioned faster if necessary, the 2-month overlap allows customers to ensure no down time.

    Will Sugar Market natively integrate with my current CRM?

    Salesfusion’s marketing automation platform natively integrates with several major CRM platforms including: Bullhorn, Infor, Netsuite, Microsoft Dynamics, Sage, Salesforce and SugarCRM. Visit our CRM integration page to learn more.

    Since I’m not new to the concept of marketing automation, how much training will I need once we make the switch?

    If you are managing the Sugar Market platform on your own, you will receive 4-6 weeks of training that will begin during the transition phase.

    What are my options if I don’t have time to learn a new marketing automation platform?

    For marketers wanting to take a ‘Do It For Me’ approach to their new marketing automation platform, Sugar Market’s Software WITH a Service allows our marketing operations experts to handle the tactical campaign execution and reporting, while the client focuses on program and content creation. Visit our Software With a Service page to learn more.

    How much will Sugar Market marketing automation platform cost me?

    Visit our marketing automation pricing page to learn more about our affordable and transparent pricing.
    Affordable, Intuitive Automation