Creating a nurture campaign is never easy, no matter the subject. However, the benefits to your sales pipeline far outweigh the work to get them up and running. By allowing prospects to customize their path through the buyer journey, nurtures enhance your sales processes and reduce the chance of leads disappearing along the way.
Covered in the webinar:
- How nurture campaigns will grow your pipeline
- How to create lists for your nurtures
- How to track your nurture campaigns to revenue