EMA Design Automation® Increases Conversion Rates with Salesfusion

Goals

EMA was searching for a solution that moved beyond basic email marketing and scaled with their business.

Obstacles

EMA was in search of a marketing automation platform with robust CRM integrations after feeling letdown by 3rd party solutions and limited integrations.

Results

EMA has seen a significant increase in quality leads and conversions since implementing automated nurtures and lead scoring while saving time. Moving beyond basic email marketing, the company now has visibility and touch points that encompass the entire buyer’s journey.

“The biggest positive for us is the support the Salesfusion team provides. Everyone I have interacted with in Support has always been courteous and out to help us solve our issues as fast as possible.”
—Chris Banton, Director of Marketing, EMA Design Automation