Leading marketing automation software platform will showcase native integration with Dynamics CRM 2013, which is now available for resale by all Microsoft CRM Partners.

Sugar Market, a leading provider of marketing automation software provider with native integration to Microsoft Dynamics, will showcase its updated integration with Microsoft Dynamics 2013 and introduce its new partner program for Microsoft Dynamics CRM partners at the eXtreme CRM Conference for Microsoft Dynamics Partners this week in Anaheim, CA.

Sugar Market is building on its reputation in the Microsoft Dynamics community by introducing native integration to Microsoft Dynamics CRM 2013. Companies from around the globe will be able to continue to benefit from Sugar Market’s powerful set of marketing tools that enable them to turn contacts into customers for life.

At eXtreme CRM, Sugar Market will be showcasing its new integration with Dynamics CRM 2013 and will be promoting its new partner programs for Microsoft CRM partners throughout North America. On the support for Microsoft Dynamics 2013, Kevin Miller, CMO of Sugar Market was quoted, “We are excited for the direction Microsoft is taking with Dynamics 2013 and we plan to continue to support CRM 4.0 and CRM 2011 as long as our customers are asking for it. Our integration with CRM 2013 blends very well with our user interface and provides a near seamless experience for marketers who work inside of Dynamics, making it easier for them to achieve their goals.”

On the partnership programs, Sugar Market has a strong track record in providing a profitable program for CRM partners. Sugar Market is also showcasing the parameters of its new partner program including a co-marketing and complete onboarding program. Bentley Hines, Vice President of Channels for Sugar Market, was quoted, “We have set the bar very high in Marketing Automation for partner programs. The program at Sugar Market, when compared against other Marketing Automation vendors, offers the highest margins in the industry. But more so than revenue splits on subscription fees, our program is unique in how we go to market with our partners. This is evident in the onboarding, certification and training programs that enable CRM partners to develop profitable service practices around the key processes that exist when Marketing Automation and CRM connect. We believe firmly in a strong channel, and this venue will afford partners in the Dynamics community to get a first look at Sugar Market’s aggressive channel strategy for North America.

Salesfusion’s partner program offers the most profitable margins for Dynamics Partners of any Marketing Automation Vendor.

For Microsoft CRM users, Sugar Market provides the most complete and comprehensive set of marketing tools integrated to CRM. Key features of the application include email marketing, nurture marketing, lead capture, lead scoring and lead management, website visitor tracking, social publishing and much more. The integration between Sugar Market and Microsoft Dynamics is 100% native and allows marketing personnel to use Sugar Market inside or outside of the Dynamics CRM app. Attendees of eXtreme CRM 2013 can see live demonstrations of Sugar Market 360 and Microsoft CRM at booth #72 4-6 November 4-6th.


About Sugar Market

Sugar Market helps marketers attract new opportunities, convert them into customers and nurture them into lifetime relationships. With Sugar Market, many of the best marketers today are not only driving quality leads into the sales funnel, they are automating the lead to revenue process. Sugar Market is more than marketing automation, it is the only lead to revenue platform you will ever need. Sugar Market integrates marketing automation software natively with Microsoft Dynamics and supports version 4.0, 2011 and 2013.