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Hacking_The_Hype_blog

Blog
Post

By: - 09/1/15

  Sales and marketing professionals are buzzing about ‘social selling’ these days. We recently attended an event with a number of sessions on social

5-email-metrics-blog-graphic

Blog
Post

By: - 08/25/15

Everyone always talks about how important it is to track your campaign performance and impact on revenue, but few digital marketers include email deliverability

flipped-funnel

Blog
Post

By: - 08/20/15

The Atlanta marketing technology community has been buzzing lately with talk about the recent FlipMyFunnel event hosted by Terminus. It is an interesting concept

miserable_misalignment

Blog
Post

By: - 08/17/15

  Type ‘Sales and Marketing Alignment’ into Google and you’ll get 31,200,000 results. Well, here’s to 31,200,001. The difference? This post is specifically for

blog-7-13

Blog
Post

By: - 07/13/15

  No matter what your company sells, every email marketer has one thing in common: your contact list is your greatest asset. If you

3_Lies_blog

Blog
Post

By: - 07/8/15

Solution providers don’t intentionally lie. In fact, there is probably a datapoint, analyst quote or sincere sentiment available to help support just about any

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