A growing set of useful and practical social media marketing tools.
SalesFUSION provides a number of tools that facilitate B2B social media marketing. As social media continues to expand, SalesFUSION will keep pace with the new technologies and social media strategies. Today, we help our customers by offering a means of creating social site-specific links (tracking URLs) back to the homepage or edialogs with detailed tracking and reporting capabilities. With IttyBitty, a social marketer can take virtually any content and publish that content into all social networks, their Facebook, twitter and LinkedIn pages in a matter of seconds. Companies can leverage the the power of the social media publishing solution in SalesFUSION to syndicate their content out on popular social networks.
One of the key value propositions to SalesFUSION's social media marketing tools is that they are directly embedded to your primary marketing software. This integrated approach to social media facilitates the social publishing and social tracking of leads and campaigns. SalesFUSION's social media strategy is based on the ability to create, publish, share and track social media activity.
Create - Publish - Share - Track
IttyBitty by SalesFUSION opens the door for all b2b marketers to take advantage of growing social network marketing by making virtually any content you have publishable and trackable on the web.
SocialFUSION Includes the following functional components
Sharing Widgets - SalesFUSION includes standard sharing commands for Facebook, LinkedIN and Twitter and a myriad of other social media outlets. You can affix a sharing icon in all outbound emails and inbound landing pages. Recipients can then, with the click of a button share the asset in their own LinkedIN, Twitter and Facebook accounts. A linkage is created so that SalesFUSION will track inbound traffic to the site/asset from the recipient's social site.
Social Dialogs- A variation of Landing Pages/eDialogs, SalesFUSION creates coded and trackable Social Pages for tracking inbound traffic from all social media sites. The encoded pages give you a real-time view into inbound leads generated from postings in social media sites. The Social Dialogs allow the user to create a social media campaign out of virtually any marketing collateral, blog, web page or 3rd-party web page. The URL Shortener, IttyBitty, facilitates the publishing of content to virtually any social media network with the click of a few buttons, allowing marketers to dramatically extend the reach and scope of thier existing content.
Social Tracking Analytics - Detailed Web Analytics and the Web Forensics code allow companies to code and track their inbound traffic so they can understand the impact social media posting is having on their inbound lead traffic.
Social Media Campaigning - With SalesFUSION, you can create long-term social media campaigns and track all inbound traffic from multiple sites in a single dashboard. Leads generated from social media may then be tracked through the sales cycle in CRM to gauge the true financial impact your social media efforts are having.
View screenshots of our various social media marketing tools...
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Social Dashboard
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Sharing Widgets
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Social Lead Tracking
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Social Publishing
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